Kevin Lyons

Senior Analyst, Product Development

2024 Headshot Kevin Lyons

About Kevin

Kevin is a Senior Analyst in the Product Development practice at Cerulli, focusing on trends related to asset managers' product strategy, development, and management functions. This broadly includes assessing the opportunity for product line expansion, evaluating emerging product trends, assessing optimal pricing strategy, and understanding distribution and product positioning for investment products across retail and institutional channels. As a Senior Analyst, Kevin oversees Cerulli's Exchange-Traded Fund Markets Report and contributes to various reports, including the U.S. Alternative Investments, U.S. Product Development, and U.S. Asset Allocation Model Portfolios reports. He also plays a role in the quarterly Cerulli Edge: Product Development Edition and contributes to related consulting engagements.

Prior to joining Cerulli Associates, Kevin worked at Columbia Threadneedle Investments as a Consultant on the Strategic Beta ETF team. In his career, he has over 15 years of experience working with financial advisors in the wirehouse, independent broker/dealer, and RIA channels at Columbia Threadneedle Investments, Russell Investments, and Putnam Investments.

Education

  • Colby College
    Bachelor of Arts in Government

Learn More about the U.S. Wealth Management Practice

Our Wealth Management practice is split into four distinct areas of coverage—offering top-down and bottom-up insights into the multi-faceted corners of the industry.

Learn More

We use cookies to improve your site experience, distinguish you from other users and support the marketing of our services. These cookies may store your personal information. By continuing to use our website, you agree to the storing of cookies on your device. For more information, please visit our Privacy Notice.